Press Release – For Immediate Release
Montreal, November 12, 2024
For the fifth consecutive year, ELLE Fictions is bringing its beloved holiday programming to viewers in Quebec, quickly becoming one of the top channels in terms of viewership during this season. This year is no exception. From November 25 to January 5, the channel will offer a 100% holiday movie lineup, featuring romantic films and new releases throughout the six-week programming period. Plus, the schedule has been adjusted to reduce commercial breaks, ensuring a more immersive experience for viewers.
Every Monday and Wednesday starting at 8 p.m., viewers can enjoy new holiday TV movies, including Take a Chance at Christmas, The Santa Con, Christmas cottage, Christmas Train Parade, and Midnight at the Magnoila. These fresh titles will add to ELLE Fictions’ already extensive collection of romantic and festive films.
A Special Day for December 25
On December 25, ELLE Fictions will offer a special day filled with holiday magic for its viewers. The channel will air fan-favorite films, selected via its Facebook page, from noon to 6 p.m., followed by the highly anticipated The Christmas Secretv. A perfect way to end the day on a high note.
Beloved Holiday Films Throughout the Season
During the six weeks of special programming, some of the most popular films from Hallmark and Harlequin collections will take center stage. This highly anticipated lineup is organized into themes such as Magical Christmas, Christmas in the Countryside, Royal Christmas, and Christmas with a Star, catering to even the most dedicated holiday movie fans. The 100% holiday movie lineup will be available until January 26, before the 2025 winter programming begins.
Cinema themes
The Holiday Season on ELLE Fictions:
The Time That Brings Us Together
The holiday programming is so successful with viewers that the channel ranks in the top 5 in Quebec, across all networks, including conventional channels, during this period. ELLE Fictions stands out with the most generous offering of festive content. Far more than just a guilty pleasure, the holidays have become a tradition fully embraced by its subscribers.
Sources:
1.Numeris, PPM, French QC, Nov. 27, 2023 to Jan. 7, 2024, Mon-Sun 2a-2a, AMA, W18+.
2.Numeris, PPM, French QC, Nov. 27, 2023 to Jan. 7, 2024, Mon-Sun 2a-2a, AMA, 2+ and A25-54, French-language specialty channels, excluding sports and news.